PORSCHE

ART PARK

PORSCHE

ART PARK

PORSCHE

ART PARK

PORSCHE

ART PARK

PORSCHE

ART PARK

In 2021 Porsche curated the first Porsche Art Park, commissioning several well known street artists including Bikismo, Gina Kiel, and Golden to paint murals in an industrial space near the famous Wynwood Walls museum in Miami. During Art Basel we brought the space to life with a block party vibe including a digital graffiti wall that invited guests to show off their creativity, lounge areas with rotating local refreshments, artist meet and greets, exclusive print and merch drops, and more.

For the centerpiece of the park we created  a one-of-a-kind fully chromed Porsche Taycan art car that refracted and reflected the vibrant murals surrounding it – becoming both an interactive piece of art and a unique photo-op.

Over the course of 5 days almost 7000 people visited the Art Park to immersive themselves in an experience that authentically connected the Porsche brand with the art community.

Role: Creative Director, Concept Development, Experience Flow, Layout, Scenic & Environmental Design, 3D Modeling & Renders

In 2021 Porsche curated the first Porsche Art Park, commissioning several well known street artists including Bikismo, Gina Kiel, and Golden to paint murals in an industrial space near the famous Wynwood Walls museum in Miami. During Art Basel we brought the space to life with a block party vibe including a digital graffiti wall that invited guests to show off their creativity, lounge areas with rotating local refreshments, artist meet and greets, exclusive print and merch drops, and more.

For the centerpiece of the park we created  a one-of-a-kind fully chromed Porsche Taycan art car that refracted and reflected the vibrant murals surrounding it – becoming both an interactive piece of art and a unique photo-op.

Over the course of 5 days almost 7000 people visited the Art Park to immersive themselves in an experience that authentically connected the Porsche brand with the art community.

Role: Creative Director, Concept Development, Experience Flow, Layout, Scenic & Environmental Design, 3D Modeling & Renders

In 2021 Porsche curated the first Porsche Art Park, commissioning several well known street artists including Bikismo, Gina Kiel, and Golden to paint murals in an industrial space near the famous Wynwood Walls museum in Miami. During Art Basel we brought the space to life with a block party vibe including a digital graffiti wall that invited guests to show off their creativity, lounge areas with rotating local refreshments, artist meet and greets, exclusive print and merch drops, and more.

For the centerpiece of the park we created  a one-of-a-kind fully chromed Porsche Taycan art car that refracted and reflected the vibrant murals surrounding it – becoming both an interactive piece of art and a unique photo-op.

Over the course of 5 days almost 7000 people visited the Art Park to immersive themselves in an experience that authentically connected the Porsche brand with the art community.

Role: Creative Director, Concept Development, Experience Flow, Layout, Scenic & Environmental Design, 3D Modeling & Renders

In 2021 Porsche curated the first Porsche Art Park, commissioning several well known street artists including Bikismo, Gina Kiel, and Golden to paint murals in an industrial space near the famous Wynwood Walls museum in Miami. During Art Basel we brought the space to life with a block party vibe including a digital graffiti wall that invited guests to show off their creativity, lounge areas with rotating local refreshments, artist meet and greets, exclusive print and merch drops, and more.

For the centerpiece of the park we created a one-of-a-kind fully chromed Porsche Taycan art car that refracted and reflected the vibrant murals surrounding it – becoming both an interactive piece of art and a unique photo-op.

Over the course of 5 days almost 7000 people visited the Art Park to immersive themselves in an experience that authentically connected the Porsche brand with the art community.

Role: Creative Director, Concept Development, Experience Flow, Layout, Scenic & Environmental Design, 3D Modeling & Renders

In 2021 Porsche curated the first Porsche Art Park, commissioning several well known street artists including Bikismo, Gina Kiel, and Golden to paint murals in an industrial space near the famous Wynwood Walls museum in Miami. During Art Basel we brought the space to life with a block party vibe including a digital graffiti wall that invited guests to show off their creativity, lounge areas with rotating local refreshments, artist meet and greets, exclusive print and merch drops, and more.

For the centerpiece of the park we created a one-of-a-kind fully chromed Porsche Taycan art car that refracted and reflected the vibrant murals surrounding it – becoming both an interactive piece of art and a unique photo-op.

Over the course of 5 days almost 7000 people visited the Art Park to immersive themselves in an experience that authentically connected the Porsche brand with the art community.

Role: Creative Director, Concept Development, Experience Flow, Layout, Scenic & Environmental Design, 3D Modeling & Renders

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Agency: XD Agency

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kyle@rkyleeverett.com    l    847.217.9517    l    LI   IG